10 Ways to Keep Me from Discovering Your Church
Via a chain of Decently.org to Church Marketing Sucks I have found a great article at Church Redone:
10 Ways to Keep Me from Discovering Your Church
My congregation has issues with #1 (we don’t podcast sermons yet), #5 (we don’t have clear signage mainly due to the historical nature of the church and road), and #6 (we have serious parking problems – 300 years of growth in membership without growth in land will do that). I’m actually pleased with how well the congregation did!
The point about use of the Internet is particularly true. I did not consider any churches without at least a minimal web presence in my church search. My preconceptions of the church prior to a visit were colored by the quality of the website. Getting the web right is essential these days.
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